Comments on: Social Media And Your Small Business

By: Exciting news! « The World Through My Lens

Exciting news! « The World Through My Lens — Fri, 27 Aug 2010 16:23:23 +0000

[...] month at the Libertek’s Smalbany conference, Rose and I met Michael Haley from Squiggout. He runs a local hosting company in Clifton Park, [...]

By: Dan Crowther

Dan Crowther — Fri, 30 Jul 2010 14:45:08 +0000

Precisely. True or not, web inactivity always makes wonder how responsive and dedicated the company is to my needs as a customer. If they’re incapable of updating a webpage or social network tool, how up to date are they with their primary service?

By: tcrpmg

tcrpmg — Fri, 30 Jul 2010 06:08:57 +0000

Dan – I agree 100% and that is a point I shared with some people. I know of a few companies that have a blog or twitter account and never use them. One is a car dealer we know personally that actually pays a kid to do his Twitter and Facebook. The Twitter account has maybe 12 followers/following and has 10 tweets. That is pathetic. What is this person doing. Said dealer also paid good money for a commercial that says ‘find me on twitter’. Ok, we found you. Now say something.

By: Dan Crowther

Dan Crowther — Thu, 29 Jul 2010 12:45:59 +0000

I think the key to these new social networking is a small word that gets overlooked; “ACTIVE”. If you start providing updates via Facebook, Twitter, Blogs etc you’ve GOT to stay active. You’ve got to *actively* provide updates for these technologies to work for you. Thanks to the way RSS feeds work its your online activity that will generate traffic. If your company didn’t have time to update it’s webpage, don’t event bother blogging; the content will become stale and no one will come back.

But remember all this activity comes at a price. WHO in your company is going to post on Facebook or send that tweet? Decide BEFORE you sign up for the service. Depending on the size of the company it may be easy to integrate into your daily routine or for others (especially those with limited tech-savvy people) you may have to actually expend some time training.

By: Tim Cronin

Tim Cronin — Thu, 29 Jul 2010 12:44:17 +0000

Let me find out. I’ll get back to you.

By: tcrpmg

tcrpmg — Thu, 29 Jul 2010 06:43:11 +0000

Where can I put the photos? Is there a Smalbany group on Flickr that will allow me to upload them?

By: tcrpmg

tcrpmg — Thu, 29 Jul 2010 06:41:23 +0000

Not a problem!

By: Alan Rudnick

Alan Rudnick — Wed, 28 Jul 2010 23:42:29 +0000

Thanks for the shout out!

By: Tim Cronin

Tim Cronin — Wed, 28 Jul 2010 12:50:37 +0000

Mike,
Thanks for your participation @ smalbany — text and photos.

I agree will your summary that every small business should be using Twitter, Facebook, LinkedIn and others, but they have to find the right mix to cultivate and profit from their customers. I think we got some great ideas from some great speakers at smalbany.

Tweeting at church! How about that…

Good to meet you, stay in touch.

Tim Cronin
Communication Concepts

By: Marketing Wise

Marketing Wise — Wed, 28 Jul 2010 09:10:33 +0000

For developing business and professional profiles, LinkedIn is fantastic. I often hear people say that they prefer Facebook because it is more interactive and better for networking. In some ways LinkedIn is more static, but it is the perfect complementer to Facebook.